Referring to "we" actually represents a single individual. EJ, a Latina-owned business from the lively city of Los Angeles, California, embarked on its journey during the transformative and challenging period of the global pandemic, COVID-19.. The founder, Steph, initiated EJ not through jewelry but by crafting masks due to skin issues caused by disposable masks during the pandemic.
Understanding the struggles faced by those with hormonal or regular acne, the discomfort of worsening skin conditions while wearing masks prompted the creation of masks from Milberry Silk. Initially starting as a hobby by selling to close friends and family, word of mouth led to the growth of ShopLuxy, (our name before EJ). The shift to jewelry was motivated by overcoming life's challenges and seeking originality.
Effortless Jewels aims to offer simple, wearable jewelry, build trust with clients, and provide high-quality pieces at affordable prices. Loyal customers appreciating the brand's dedication is a rewarding aspect of the business.
Although we may not have Amazon's extensive workforce, we guarantee that your order will be worthwhile. We deeply appreciate the continuous support that all of you provide us. Your support not only supports my dream but also uplifts a young woman who once felt lost and unsure about life's challenges.
If you have any questions regarding orders, do not hesitate to contact us at info@effortlessjewels.com. We are committed to providing excellent service and ensuring that your shopping experience with Effortless Jewels is seamless and enjoyable.